July 2010
6 posts
7 tags
PercentMobile Maps - 2nd Quarter 2010
Welcome to our first round of PercentMobile Maps. Our goal is to introduce you to the wonderfully diverse global mobile ecosystem. All maps are based on second quarter 2010 visits to sites that are tracked with our mobile analytics system.
Nokia Devices Web Usage
Lets start with the CEO searching and share dropping Finnish giant. Once globally perceived as the mobile industry leader, Nokia is...
3 tags
“But all these “big boys” [Google Analytics and WebTrends and others]...”
– Viral, Social, Sentiment, Mobile: 4 Cool Web Analytics Tools | Occam’s Razor by Avinash Kaushik
Avinash Kaushik, Author - Web Analytics 2.0 & Web Analytics: An Hour A Day | Analytics Evangelist - Google | Co-Founder - Market Motive Inc
4 tags
Trendspotting with PercentMobile
Just as with the world at large, the mobile ecosystem is in constant motion. It grows and changes, sometimes significantly, sometimes subtly, every day. We want you to easily learn and understand those changes happening right now on your Site using Mobile Analytics by PercentMobile. With this post the team is excited to introduce to you a new feature called ‘Trending’ which, after being...
3 tags
11% of Web Traffic Worldwide is Now Mobile
Mobile traffic to sites designed for the desktop Web have increased over the last 6 months from 8.3% to 11%, a 32% increase.
2 tags
June 2010
3 posts
10 tags
PercentMobile's Take On @drbarnard's,...
“Oh, and there’s also AdMob’s incredibly flakey “Mobile Metrics” reports. They do such a hatchet job on those it must drive Apple nuts”
— Anti-Competitive AND Potentially Creepy - @drbarnard (via @rafer)
…and Cult of Mac on AdMob, “Don’t be surprised to see a report six months from now showing Apple’s mobile web traffic dropping by half or more. All of which suggests that a...
IAB Aims to Create Standards for Advertising on...
rafer:
“The Interactive Advertising Bureau has launched a task force to recommend standards and best practices for display advertising on tablets and e-readers. An earlier effort by the IAB produced a set of specifications for display advertising on the Web that soon became industry standard. By bringing uniformity to display inventory, as well as creating standards for measurement, the IAB eased...
5 tags
ReadWriteWeb Summit - The Real-Time Web - See You...
May 2010
5 posts
6 tags
PercentMobile on, "Mobile OS web-browsing share"...
reblogged from: marco
Some people are criticizing John Gruber’s piece on iPad and Android browser share because Apple-product owners are more likely to visit his site (a bias he clearly acknowledged). I was curious to see more widespread numbers, so I got permission to post Tumblr’s OS percentages from Google Analytics for the tumblelog network.
This includes most human visits to all...
“PercentMobile spots iPhone OS 4 on Verizon!!”
– @mobileanalytics
JUNE 7th: Mobile Monday NY Relaunch Event (&...
momony:
RSVP to this free event at: http://momonyjune2010.eventbrite.com/
This month Mobile Monday New York is partnering up with Mobile Monday Brooklyn to throw a huge summer kickoff event at 230 Fifth on the roof.
We are planning the event at the beginning of Internet Week, and we are also teaming up with MMA to kick off their Forum New York events.
The topic is mobile advertising...
5 tags
In Defense of BlackBerry...
Over the past several years, the public mobile metrics reports by AdMob (a mobile advertising network that is in the process of being acquired by Google) have been instrumental in proving the relevance of the mobile web. AdMob’s March 2010 Mobile Metrics[1] report illustrates the rise of Android OS[2], a mobile operating system open sourced by their soon to be parent company, Google....
April 2010
6 posts
3 tags
How We May Use Mobile Phones (or Login Will...
Several months ago we participated in, “mobile trends for the next 10, a collaborative outlook” - curated by Rudy de Waele (@mtrends). As part of our contribution we predicted, “Login will replace Sim Cards.” What follows is a reboot of a conversation we started a year ago and hope you want to have today.
Have a look in your closet or suitcase. You have multiple shirts, ...
The Business of Fashion | Why Brands Should Focus... →
Scobleizer: Why Steve Jobs is blocking Flash.
I completely buy this. - David Harper
“Hey Adobe, Quit whining and start competing. Use your market position to become...”
– I’m with Cocoa (via rafer.tumblr.com)
“When every one of you complains about the exact same kind of restrictions placed...”
– Tao Effect Blog » Blog Archive » Steve Jobs’ response on Section 3.3.1 (via rafer.tumblr.com)
2 tags
The Rise of the Experience Phone
Until the day we lay mobile phones to rest and have Internet access directly via our brains as in Geoff Ryman’s Air, we need to occasionally update our mobile device taxonomy. Over the last several years, the mobile industry has labeled any phone with features considered advanced at the time of its release under the umbrella of “Smart Phone.” There have been many articles...
March 2010
7 posts
3 tags
Mobile is Flattening the Rhythms of Our Lives
“To not have a keitai (mobile phone) is to be walking blind, disconnected from just-in-time information on where and when you are in the social networks of time and place.”
- Mizuko Ito, Tokyo, 2003 It is clear that the billions of “always on” mobile phones have altered the balance of personal time versus social time. Withstanding group pressure and not being always...
3 tags
ReadWriteWeb Mobile Summit 2010 - See You There
4 tags
PercentMobile Live from Las Vegas (CTIA) - All...
Broadcast from CTIA Wireless featuring Bango, PercentMobile, Motally, Localytics, and Distimo.Hosted by Debi Jones, Telefonica.
2 tags
The Future is the Mobile Web (not the Mobile App)
The Mobile Internet has finally risen to significance. Mobile applications have been hailed as the harbinger of progress for the mobile ecosystem and there are a few amazing applications available. There is however little attention on the mobile web. We want to put the mobile web and applications in context and shed light on critical differences that will help you form a healthy mobile strategy....
Apple iPad Sightings with PercentMobile
The public release of the Apple iPad into the wild is quickly approaching. In the meantime, PercentMobile is on the hunt to uncover the locations these rare and illusive devices are appearing prior to official release.
View map of iPad sightings across the PercentMobile network of accounts.
4 tags
Andrea Trasatti at WordCamp Ireland With Useful...
Mobile for Bloggers
5% is the average Percent Mobile audience of a Blog
30% of mobile traffic to blogs is via Wifi
30% of Mobile Web usage for blogs comes from non-phones
(i.e. the iPod touch, PSP, Archos, etc - expect iPads soon!)
50% of mobile devices visiting blogs are smart phones
90% of referral traffic to blogs comes from search engines
(Source: PercentMobile, March...
4 tags
Do All Small Businesses Need a Mobile Strategy?...
Do All Small Businesses Need a Mobile Strategy? (The New York Times)
At the Mobile Premier Awards — an international competition for mobile start-ups held last month at the Mobile World Congress — the message was clear: Web sites are old school, and mobile is a growing requirement for every industry and business.
Investors and entrepreneurs who judged and won at the M.P.A. competition...
February 2010
4 posts
4 tags
At PercentMobile We Compare Apples to Apples Like...
At PercentMobile we care about details.
We recently developed a unique approach that segments Apple iPhone Users into 3GS and 2G/3G Models, rather then into Apple iPhone OS versions that run across multiple models. We hope you find this attention to detail useful.
Meanwhile, here are some usage numbers of selected countries, compare your data against the usage numbers of selected countries...
5 tags
“Get a sweet free mobile analytics tool for your website - Percent Mobile....”
–
Avinash Kaushik
Analytics Evangelist - Google Author - Web Analytics 2.0 & Web Analytics: An Hour A Day Co-Founder - Market Motive Inc.
Want to know more about Avinash’s new book, Web Analytics 2.0? He’s written a short overview of the book in this blog post. You can purchase the book...
3 tags
PercentMobile Takes Home the GOLD for Early Stage...
600 entries to 50 nominees to 20 finalists to 1.
PercentMobile won GOLD in the category of Early Stage Innovation at the Mobile Premier Awards in Barcelona.
The Mobile Premier Awards event took place on February 15 in an unusual cold and rainy Barcelona. With over 500 attendees, 11 awards and 26 startup presentations it is was once again the great showcase of mobile innovation.
Representing...
6 tags
Analytics from a Really Smart Guy
Avinash ...
January 2010
7 posts
6 tags
Mobile Analytics by PercentMobile Named Finalist...
PercentMobile Named Finalist for ‘Best in Mobile Startup Innovation’ Category of Mobile Premier Awards at MWC
Today the Mobile Premier Awards announced the 20 finalists to the Mobile Premier Awards in Innovation: The best grassroots startup innovation chosen by their peers in partnership with MobileMonday, the global community of mobile professionals.
The finalists were chosen by an...
7 tags
Mobile Analytics with Greg Dowling of Semphonic.
Mobile Analytics with Greg Dowling (Podcast)
This episode we talk with the newest member of Semphonic, Greg Dowling, as we explore the intricacies of mobile analytics. From the current state of the mobile analytic space to what the future may hold. Greg shares his insight on steps to take to justify a mobile strategy, steps to organize and implement that strategy, and what metrics to look for.
...
6 tags
WordPress Mobile Pack Adds Mobile Analytics by...
Thanks to James Pearce & friends installing PercentMobile on your WordPress mobile templates is now drop dead simple.
Follow these instructions if you have WordPress Mobile Pack Plugin installed on your blog.
Step 1 Request an invite to create a PercentMobile account and once registered — grab your Site Tracking ID.
Step 2 Navigate to your WordPress Admin/Plugins Channel and click...
4 tags
Mobile Analytics by PercentMobile Nominated to the...
Mobile Analytics by PercentMobile has been nominated to the Mobile Premier Awards in Innovation. As a nominee we are part of a select group of 50 “best grassroots startup innovation” as chosen by our peers in partnership with MobileMonday.
An international jury of the most recognized mobile industry experts will select the 20 finalists who will pitch their idea, application or...
6 tags
mobile trends for the next 10, a collaborative...
mobile trends for the next 10, a collaborative outlook http://www.m-trends.org/2010/01/mobile-trends-2020.html
Thank you Rudy for curating the “Mobile Trends 2020” deck and inviting our contribution.
“To this end I have been writing down my predictions in mobile & wireless for a couple of years now. This year I thought it was the time to move on and do something...
6 tags
Will The Mobile Web Be Overtaken By Handheld...
This will be fascinating to watch over time.
PercentMobile says:
43.2% of Mobile Web Usage in the US is Over WiFi
24.2% of Mobile Web Usage in the US Comes From Non-Phones
Based on Traffic from Mobile Devices to Desktop and Mobile Sites from December 6th to January 5th as Reported on by Mobile Analytics by PercentMobile.
2 tags
Shhhhhh. Over the Holidays PercentMobile Quietly...
When PercentMobile released it’s first batch of beta invites 9 months ago our goal was to answer one simple question, “What is Your Percent Mobile?”
Since then we have signed up over 1300 accounts and reported on over .5 billion page views. Along the way we discovered that we can answer a lot more questions for you - just as well and just as simply. As such, we spent the last...
December 2009
1 post
4 tags
Mobile Analytics Pitch by PercentMobile From The...
September 2009
2 posts
2 tags
PercentMobile Presenting Mobile Analytics Solution...
We’ll be in the SF-area for several days. Drop us a note if you want to meet up.
November 19, 2009 | 8:00am - 6:00pm Microsoft Campus | Conference Center, Building 1 1065 La Avenida Street | Mountain View, CA 94043
ABOUT UNDER THE RADAR:
Under the Radar is a catalyst for doing deals. Meet with 350 decision-makers from global carriers, brands, media and technology companies, startups,...
August 2009
6 posts
1 tag
Did you know? Volume 4 - Mobile Analytics by...
Based on Traffic from Mobile Phones to Desktop and Mobile Sites as tracked by PercentMobile from August 5th to August 18th.
24% of T-Mobile US Traffic comes from Android Devices
11% of US Motorola Phones are less than 18 months old
66% of US Samsung Phones are less than 18 months old
41% of Indian Users are Airtel Subscribers
55% of Canadian Traffic comes through WiFi
71% of Apple...
Mobile Analytics Approach Paradigm Shift →
“For a simple way to implement a mobile analytics solution with minimum effort, consider PercentMobile…”
People magazine logs 18 million mobile page views... →
What is your percent mobile?
Get pleasure from killing things? (via...
Get pleasure from killing things? Kill a useless report today. Or ask a metric “so what” 3 times. No insight? Kill it!
(via @avinashkaushik)
PercentMobile:
“No insight? Kill it!” - new PercentMobile tagline?
1 tag
Under the Radar: Percent Mobile Tracks Mobile... →
1 tag
Did you know? Volume 3 - Mobile Analytics by...
Based on Traffic from Mobile Phones to Desktop and Mobile Sites as tracked by PercentMobile from July 21st to August 4th.
3% of Desktop-Site Traffic comes from Mobile Phones
4% of Sprint PCS Traffic comes from a Palm Pre
64% of European Nokia Devices are older then 18 Month
76% of Africas Nokia Devices are older then 18 Month
62% of US BlackBerry Devices are less then 18 Month old
...
July 2009
4 posts
Mobile Analytics - PercentMobile Reports on 125...
PercentMobile has experienced a steady stream of growth since launching it’s beta mobile analytics service 3 months ago. During this time we have tracked, processed and reported on 125 million pages across a diverse group of 1000 beta sites. We encourage you to participate in this project by requesting an invite.
2 tags
The Mobile Analytics by PercentMobile Ecosystem
As of July 21st, 2009 PercentMobile is reporting on mobile traffic across…
1,008 Sites
2,698 Devices
101 Brands
1,619 Networks
177 Countries
1 tag
Did you know? Volume 2 - Mobile Analytics by...
Based on Traffic from Mobile Phones to Desktop and Mobile Sites as tracked by PercentMobile from June 30th to July 20th.
3% of Desktop-Site Traffic comes from Mobile Phones
53% of US Traffic comes from Apple Devices
62% of Indian Traffic comes from Nokia Devices
53% of Indonesian Traffic comes from Nokia Devices
28% of All Mobile Traffic uses WiFi connectivity
40% of Nepalese...